CLIENT

NEXA AI

INDUSTRY

Technology Artificial Intelligence

DELIVERABLES

Brand Design Logo Design Web Design Marketing materials

ROLE

Design Art Direction Motion Design

Overview

NEXA AI is an on-device AI deployment and research company that specializes in privacy-first, offline AI solutions. It provides a unified inference engine (NexaML) and SDK to run multimodal models locally on CPUs, GPUs, and NPUs.

Challenge

Create a cohesive and flexible brand identity system that unifies Nexa AI’s product launches, web presence, social media, and event experiences. Elevate overall perception to support the company's mission of empowering businesses with smart tools.

Goal

Transition the identity from an existing bold neon style to a more refined, contemporary look while maintaining recognition. This was my first time working deeply within a tech/AI product context and adapting brand for multiple platforms.

Results

Successfully launched 5+ product identities under the new brand system. Delivered consistent marketing materials including website, social assets, and event design, and contributed to video editing for product launches.